I saw what you did and know who you are

It’s not Big Brother, but with the launch of Bango Analytics this week, mobile website owners will now get a unique view on who their visitors are and what they are doing.  Also it’ll provide valuable information on how mobile ads are performing, right across different ad networks.  All this is done without revealing any [...]

New version of Bango Live

A new version of the Bango Live traffic sampler just went live at www.bango.com/live

The name “Bango”

There was an article in industry newsletter Unstrung.com poking fun at the name “Bango” – along with our friends Twango and Thumbplay.
Just to set the record straight, here is the derivation of the name Bango:
“Bango” means “number” in Japanese. At the heart of the “Bango system” which was invented in 1999 is the idea that [...]

Bar codes and other camera stuff

There is some interesting discussion about bar code scanning from mobile phones over at http://tech.groups.yahoo.com/group/momolondon
Bango worked with Interactive Wireless on phone to web stuff in 2002,
and again with another company (that sold out to OD2) in 2004. We
also did a big trial with Vodafone in 2005.
http://www.3g.co.uk/PR/July2000/3721.htm
http://bango.com/assets/data/pressreleases/57_bangospot.pdf
http://theponderingprimate.blogspot.com/2005/07/mobile-marketing-its-
biggest.html
We discovered the “two gotchas” about this technology:
(1) Walled garden [...]