Web Browsing or Widgets?

“Mobile web browsing is something of a dead end.” – according to an article in The Register at http://www.theregister.co.uk/2008/04/24/china_mobile_vodafone_widgets/
which is all about Vodafone and China Mobile working together on some sort for widget project. 

I don’t think so.  Mobile browsing is taking off fast.  100 fold growth in UK in last 4 years, everybody in Japan and Korea does it. iPhone seems popular for browsing.  Microsoft and many others fought to resist the web browser on the PC for fear it would shift the power from devices (PCs) to service providers (Yahoo, Google, Amazon, eBay etc.) and commoditize the PC.  Thank goodness they failed!

The Register says: “No matter how great your scaling technology, most websites won’t work properly on the smallest screen. So operators, manufacturers, and pundits are betting that mobile widgets will be the vehicle that brings the mobile internet to the masses.”

Thankfully, operators, manufacturers and “pundits” don’t write mobile websites.  Those who do write them are adapting them to work on small screens. Yahoo, Google, eBay, Facebook, MySpace, Bebo, BBC, CNN, USA Today, The Sun, Flickr, The Times, even Nokia (but not Apple yet) all have small screen sites that work fine.

The mobile web is in its infancy, but has a great future ahead of it. We love mobile web!


One Response

  1. The chances of two operators building a mobile widget platform that works and gets traction with developers and users is nil.

    Agree that a lot of commentators are making the wrong calls on mobile using theory/ supposition rather than experience.

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